In the past eight years Beaton’s benchmarking surveys have collected nearly 200,000 ratings of the performance of professional services firms by their clients. Beaton Benchmarks is by far the largest and longest running research of the performance and brand positions of professional services firms in the world.
More importantly, Beaton Benchmarks delivers a range of unique benefits to our subscribing clients based the most robust research design and our pedigree in business strategy consulting.
The infographic tells the story in more detail. Beaton has data on how the clients of eight different professions across ten countries rate their client service experience and how these marketplaces view the brand positions of firms in these professions.
Over 150 professional services firms in these countries have benefited from our research – and the advice that goes with it. We have helped these firms identify and capture their best opportunities for sustainable growth, using our research in five areas:
Beaton Benchmarks reports
Examples of typical outcomes
|1. Know your market||
Understand how client demand for different types of professional services is changing in different client segments and for different types of work and tiers of firm
|2. Win more work: How your clients buy services||
Win more work by improved understanding of:
|3. Win more work: How effective is your business
Win more work by improved understanding of how to:
|4. Retain and grow your key clients||
Retain and grow clients by improved understanding of:
|5. Improve your client relationship management
Retain and grow clients by…
And Beaton Benchmarks is now a good deal better through our collaboration with strategy consultancies Gulland Padfield and Catapult Growth Partners in providing Beaton Benchmarks to law, accountancy and advisory firms throughout the world.
Beginning with a PhD, a vision and a small team, Beaton and our international collaborators now develop and deliver cutting edge research, benchmarking and evidence-based strategy to the professions globally.
This post was researched and illustrated by Jarek Dobrjanski.
Comments are closed.