symbol

Research. Reveal. Reinvigorate

Analytics

Information, news, techniques and tools in customised research, predictive modelling, advanced analytics and thought leadership


Is yours big enough?

July 12th, 2016 |


This blog was prompted by a question and comment from a client, who asked “Given we provided a database of 6,320 contacts, and you received completed questionnaires from 180 respondents rating our firm, is that enough? The sample seems small compared to the size of the database.”

If I rephrase our client’s words, what they are asking are two questions: [1] How do we judge what an adequate sample size is? and [2] what role the size of the population we are sampling from has in deciding whether our sample is adequate or not? (more…)

Posted in Analytics, beatonbenchmarks, Highlight, Professional Services | No Comments »

The NPS is no panacea for understanding client loyalty, but…

April 22nd, 2016 |


In thinking about NPS, I usually focus on two things:

  1. Its distinctive formula of: NPS = Promoters – Detractors, and
  2. The originators' claim that the Recommend question is the key, indeed only, question needed to assess client loyalty and satisfaction.

These raise three questions for me. (more…)

Posted in Analytics, beatonbenchmarks, Highlight, Professional Services | No Comments »

Price is positively correlated with the value perceived by clients

July 28th, 2014 |


Beaton's research amongst 10,000s of clients of professional services firms over the last 10 years shows that perceived price is positively correlated with the value perceived by clients. Yes, that's positively correlated. In other words, the higher the price, the higher the value perceived by current buyers users of the service.

In these days of enormous price-down pressure on every firm in every profession, this finding – that perceived price is positively correlated with perceived value – warrants repeating. And explaining. And testing. And learning to use in practice. That's because it's seems at odds with everyday experience of firms.  (more…)

Posted in Accounting, Analytics, beatonbenchmarks, Engineering, Highlight, Law, Legal, Professional Services, Showcase, Strategy | 3 Comments »

Beaton’s world class standards and reach

February 23rd, 2013 |


First published in 1966, Geoffrey Blainey's Tyranny of Distance: How Distance Shaped Australia's History examines how Australia's geographical remoteness has been central to shaping our country's history and identity. While the book's title has become common parlance in Australia, the internet now means those living and working in Australia are no longer remote from anywhere, let alone Great Britain, the coloniser.

These three 2013 posts are source of great pride for Beaton Research + Consulting; we invite you to read them. (more…)

Posted in Analytics, Financial services, Professional Services | Comments Off on Beaton’s world class standards and reach

Subscribe to our Blog!

Get every new post delivered to your inbox.


 

Posting Guidelines:

We hope the conversations that take place on Research. Reveal will be energetic, constructive and thought-provoking. To ensure the quality of the discussion, our moderating team will review all comments and may edit them for clarity, length, and relevance. Comments that are overly promotional, mean-spirited, or off-topic may be deleted per the moderators' judgment.

All postings become the property of Beaton Research + Consulting Pty Ltd.

Archive by months

February 2017
M T W T F S S
« Jan    
 12345
6789101112
13141516171819
20212223242526
2728  

Archive by Year

Subscribe2

feed-icon copyRSS Feeds


Get every new post delivered to your Inbox


 


Join 412 other followers